In order to get famous – and stay famous- on TikTok, you need to know what’s trending on tiktok at all times. People don’t want to watch your videos if they’re not interesting. You need to know how to grab people’s attention and keep their attention. One way to do this is to pay attention to what’s trending.
Once you know what’s trending, you need to do a few things:
- Add hashtags to your videos that mention these trending topics
- Share some of the videos that are trending
- Repurpose popular videos and make them your own
These are the best ways to capitalize on what’s trending on TikTok. If you know what’s popular at the moment, you have a better chance of making your videos go viral. Here, we’ll talk about 10 of the things trending on TikTok this year.
Hashtag Challenges
One of the most popular things on TikTok are hashtag challenges. These are just fun ways people can share videos on certain topics. For example, in 2019, there was a huge trend where people build fake audiences using gummy bears and then Lip Synched to Adele’s, “Someone Like You.” It has nothing to do with how well you sing or don’t sing. It’s just a silly trend. A couple of other trending hashtag challenges were the Jimmy Fallon Tumbleweed challenge and the fake travel challenges. This is where people upload videos of them telling funny accounts of trips they never actually took.
Brand Advertisements
Believe it or not, advertisements also go viral on TikTok. These are in-feed ads similar to what you’d see on Facebook. They included shoppable ads for places like Chipotle, the NFL and Ralph Lauren.
For You Page
The one place you want to land on is the TikTok “For You” page. TikTok uses algorithms to find people they think deserve to be on the For You page. People are obsessed with finding out what these algorithms are. You’ll see people posting stuff with hashtags like “ForYouPage, #ForYou and #FYP. If you think you can figure out the algorithm, share it with others using hashtags.
Memes
One thing that everybody loves are memes. These are just quick and funny cartoons. Sometimes they make a lot of sense. Other times they’re pretty ridiculous. To be honest, the biggest trending memes are the ones that don’t make all that much sense. People upload their own videos with these memes. These tend to trend pretty well. You can make up your own or share other funny memes you find online.
Influencer Sponsorships
TikTok is starting to get as many influencers as other social media sites. Now that TikTok is becoming so popular, users are being asked to advertise for certain brands. Some of the celebrity influencers that were trending on TikTok this past year included Charlie Puth, Kris Jenner and Paris Hilton.
Duets
This may be one of the single most trending things on TikTok. People will upload a video of them singing a random song. Then, a perfect stranger will use the split-screen tool on TikTok and upload a video of them doing a duet with the stranger. While you can certainly upload a real duet between you and someone else, the stranger duets seem to generate a lot more attention.
Slow-Mo
For some reason, people have become obsessed with slow-motion videos. These are usually videos of people doing silly pranks, stunts or random acts. You can look on TikTok and find slow-mo videos of all sorts of stuff.
Celebrities
We’re starting to see more legitimate celebrities popping up on TikTok. Some of them are on there just for fun. Others are using it to advertise products – their own or other brands. Some of the more popular celebs that have shown up on TikTok are Amy Schumer, Cardi B and, of course, Jimmy Fallon.
Cosplay
A few years ago, if someone admitted that they engaged in Cosplay, they’d be coined a nerd or dork. This isn’t the case today. There are lots of videos trending on TikTok of people dressed up as their favorite characters. Some of the ones we saw a lot of in 2019 were Spider Man and Lara Croft. There are actually more than 5 million cosplay posts on TikTok at any given time and more than 12 billion views.
Twins
People on TikTok love to see twins. It can be twins doing anything – dancing, singing, or doing silly tricks. There have been more than 1.8 million videos uploaded about twins and there are more than 9 billion views of these twin videos. So, if you’re a twin, this may be the best way for you to get your videos to go viral.