You may be working hard to make the best videos for TikTok, but that does not matter unless you have an audience. TikTok is getting bigger every day. It is now becoming harder day by day beginners to get their content noticed. But there is still hope for beginners. TikTok algorithms favor creative and high-quality posts with good background sound. Here are some tips that will help boost your views on TikTok.
1. Optimize your profile
Having your fundamentals in place is very important when attracting TikTok viewership. Before you think of getting more views, first optimize your profile, by adding a good profile picture and writing a description that defines you. Your username should express the kind of videos you post. Add your Instagram & YouTube link in bio. You can hire a freelancer for 5 dollars on Fiverr to edit your profile picture or do it yourself using Adobe Photoshop, PicsArt, or SnapSeed.
Completing your profile will make a person who watches one of your videos stick around and want to watch more. If your profile is uninformative or not complete, it won’t attempt people to stick around and follow you.
2. Be creative
Getting more viewership or becoming viral in TikTok requires creativity. You should think outside the box and create original videos. Many people will stick to follow you if your posts are unique and entertaining. You should be able to create challenge videos within the shortest time possible. What people are competing to do today isn’t what they will be thinking about tomorrow.
3. Make high-quality videos
TikTok’s algorithm favors high-quality videos. Many TikTok users also appreciate high-quality videos and will follow you if they like your content. They will also like, comment, and share your videos on other platforms.
To get a high-quality video, you need to use a good camera, film it in good lighting, and use the best video editing software. iPhone cameras are the best if you are shooting with a smartphone.
The video editing software you are using can help make a huge difference. The best software for video editing that will give you quality videos includes Adobe Premiere Pro, InShot, Quik, and Viva video. You can also get a freelancer on PeoplePerHour or Fiverr to help edit your video.
You also need to use the right music in your videos. Don’t use sad music in a funny video. The music you use in your TikTok clip can either increase or decrease likes. Likes, comments, and shares your post helps increase its visibility.
4. Use correct hashtags
Making high-quality videos is not enough. Don’t spend hours creating a high-quality video and fail to spend some minutes in choosing hashtags. The hashtag you use helps the app categorize your content and put it in front of people interested in similar content.
You also don’t have to use the same hashtag every time. You can go to the Discover page to check for the trending hashtags. The Discover feature is there to show you where the public interest lies. Use three hashtags in each video. Use one hashtag related to the sound, one popular (trending) hashtag, and one related to the video.
You should avoid using incorrect hashtags. If your video is about cats, use hashtags that can be related to cats. Using the right hashtag will enable TikTok’s algorithm to place your content in front of the audience looking for such videos. Using correct hashtags will help attract an engaging audience who will like, comment, and share your videos.
5. Post frequently
Consistency is the secret to success in all fields. You need to upload at least one clip every day. Uploading videos daily does not mean you will be creating them every day. You can be creating your videos for the whole week during the weekend when you are free. After creating the videos, make sure to upload at least one every day.
The pressure to upload clips often is there, but they all must be of high-quality. You better keep posting high-quality videos less often, than posting lame stuff all the time. Everything you post, do or say on TikTok has an influence on how many views you will get and in the long run, how many followers you will have.
6. Collaborate with other creators
Big influencers and brands cross-promote each other. Collaborating with other TikTok content developers will bring a new audience to you. You should collaborate as much as you can and with as many people as possible. Don’t restrict yourself to collaboration with only the people that you know. Ping popular creators in your niche with a collaboration request. Some will ignore you, but there are those who are willing to work with you. Creators with higher followings are the best, but they often reject collaboration requests. You should for creators whom you are in the same follower range.